Athlete A Take Action Graphic
Project Overview + Execution
As the Athlete A and Gymnast Alliance movements grew traction across social media, I suggested and strategized a digital activation to help spread information and awareness about the issue areas and prevention.
For the below sample, my involvement included:
● Creating and pitching strategy to clients (Athlete A and Netflix)
● Researching topics
● Synthesizing information about the issue area, key stakeholders, and film
● Copy writing and editing
● Outreach to nonprofits, blogs, and industry leaders
● Working with the graphic designer to meet deadlines and expectations
The Rise Fund Social Copy
Project Overview + Execution
The Rise Fund is an impact fund looking to showcase their portfolio companies with an emphasis on storytelling and impact. In order to achieve their goals I strategized a content campaign to capture stories happening on the ground for each company.
For the below samples, my involvement included:
● Setting up travel to each company
● Prepping the point person with questions geared to each company
● Interviewing employees, including founders and CEO
● Liaising with the photographer
● Traveling to each company Aggregating recent press and press releases
● Copy writing and editing
Most patients with stage four cancer are not considered candidates for radiotherapy due to the challenge of treating multiple tumors. RefleXion's potentially breakthrough technology is challenging that. They’re aiming to treat multiple tumors, in parallel, during a single session. So people like Ruth Lallouz, aunt of RefleXion’s Founder and Chief Technology Officer Sam Mazin, may have options in the future.
Meet Colin Walsh, Co-Founder and CEO of Varo Money. Colin left a 25-year career with the big banks and now uses his insider knowledge to build a better way for everyone to bank. By not burdening its customers with hidden fees and never opening up high-cost physical branches, Varo provides no-cost premium banking services to help customers manage expenses and save money.
When Jane Chao, Josef Parvizi and Chris Chafe co-founded Ceribell they saw an unmet need for rapid monitoring of a patient’s brain activity in critical situations. Available technologies are not designed to provide instant monitoring to confirm whether the patient is experiencing on-going seizures that are harming the brain. That's where Ceribell's Rapid Response EEG comes in.
A Woman’s Work Panel
Project Overview + Execution
Following A Woman’s Work’s premiere on PBS, I was tasked with strategizing and executing a virtual panel. One facet of this execution was providing, attorney and former ESPN correspondent, Adrienne Lawrence, with a script for the event.
For the below sample, my involvement included:
● Creating and pitching strategy to client
● Researching topics
● Synthesizing information about the issue area, key stakeholders, and film
● Copywriting and editing
● Outreach to nonprofits and sports organizations